Ghost vs Brevo
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: Ghost is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Ghost | Brevo |
|---|---|---|
| Free | No | Yes |
| Starter | $9/mo | $25/mo |
| Pro | $25/mo | $65/mo |
| Enterprise | Custom | Custom |
Ghost is cheaper at the Starter tier ($9/mo vs $25/mo).
Feature Matrix
| Feature | Ghost | Brevo |
|---|---|---|
| Newsletter publishing | Yes | - |
| Membership and subscriptions | Yes | - |
| 0% transaction fees | Yes | - |
| SEO-optimized | Yes | - |
| Self-hosting option | Yes | - |
| Email and SMS campaigns | - | Yes |
| Marketing automation | - | Yes |
| CRM | - | Yes |
| Transactional email API | - | Yes |
| WhatsApp campaigns | - | Yes |
When to Choose Each
Choose Ghost if you need...
- +No revenue cut
- +Clean writing experience
- +Great SEO
- +Self-host option
Content CreatorsSolopreneursFreelancers
Choose Brevo if you need...
- +Very affordable
- +Good free tier of 300 emails per day
- +SMS and email in one
StartupsSolopreneursAgenciesMarketers
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Frequently Asked Questions
Which is better, Ghost or Brevo?
Ghost scores higher in our review (4.4/5 vs 4.3/5). However, Brevo may be a better fit depending on your specific needs and budget.
Is Ghost cheaper than Brevo?
Yes, Ghost is cheaper at the Starter tier ($9/mo).
What is the difference between Ghost and Brevo?
Ghost focuses on newsletter publishing and membership and subscriptions, while Brevo emphasizes email and sms campaigns and marketing automation. Ghost is best for Content Creatorss, Solopreneurss, Freelancerss, while Brevo suits Startupss, Solopreneurss, Agenciess, Marketerss.