Apollo.io vs HubSpot

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: HubSpot is both cheaper and higher-rated - a strong pick for most teams.

Apollo.io

Sales intelligence and engagement platform with 275M+ contacts

4.4 / 5From $49/mo
HubSpot

All-in-one CRM platform for marketing, sales, and service

4.5 / 5From $15/mo

Pricing Comparison

PlanApollo.ioHubSpot
FreeYesYes
Starter$49/mo$15/mo
Pro$79/mo$90/mo
EnterpriseCustomCustom

HubSpot is cheaper at the Starter tier ($15/mo vs $49/mo).

Feature Matrix

FeatureApollo.ioHubSpot
Contact database 275M+Yes-
Email sequencingYes-
DialerYes-
LinkedIn integrationYes-
AI email writerYes-
Contact and deal management-Yes
Email marketing-Yes
Marketing automation-Yes
Live chat and helpdesk-Yes
Reporting dashboards-Yes

When to Choose Each

Choose Apollo.io if you need...

  • +Huge contact database
  • +Good free tier
  • +All-in-one prospecting
SalespeopleStartupsAgenciesMarketers

Choose HubSpot if you need...

  • +Best free CRM available
  • +Unified platform across hubs
  • +Excellent onboarding resources
StartupsSalespeopleMarketersAgencies

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Frequently Asked Questions

Which is better, Apollo.io or HubSpot?

HubSpot scores higher in our review (4.5/5 vs 4.4/5). However, Apollo.io may be a better fit depending on your specific needs and budget.

Is Apollo.io cheaper than HubSpot?

Yes, HubSpot is cheaper at the Starter tier ($15/mo).

What is the difference between Apollo.io and HubSpot?

Apollo.io focuses on contact database 275m+ and email sequencing, while HubSpot emphasizes contact and deal management and email marketing. Apollo.io is best for Salespeoples, Startupss, Agenciess, Marketerss, while HubSpot suits Startupss, Salespeoples, Marketerss, Agenciess.

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