Apollo.io vs HubSpot
Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.
Bottom line: HubSpot is both cheaper and higher-rated - a strong pick for most teams.
Pricing Comparison
| Plan | Apollo.io | HubSpot |
|---|---|---|
| Free | Yes | Yes |
| Starter | $49/mo | $15/mo |
| Pro | $79/mo | $90/mo |
| Enterprise | Custom | Custom |
HubSpot is cheaper at the Starter tier ($15/mo vs $49/mo).
Feature Matrix
| Feature | Apollo.io | HubSpot |
|---|---|---|
| Contact database 275M+ | Yes | - |
| Email sequencing | Yes | - |
| Dialer | Yes | - |
| LinkedIn integration | Yes | - |
| AI email writer | Yes | - |
| Contact and deal management | - | Yes |
| Email marketing | - | Yes |
| Marketing automation | - | Yes |
| Live chat and helpdesk | - | Yes |
| Reporting dashboards | - | Yes |
When to Choose Each
Choose Apollo.io if you need...
- +Huge contact database
- +Good free tier
- +All-in-one prospecting
Choose HubSpot if you need...
- +Best free CRM available
- +Unified platform across hubs
- +Excellent onboarding resources
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Frequently Asked Questions
Which is better, Apollo.io or HubSpot?
HubSpot scores higher in our review (4.5/5 vs 4.4/5). However, Apollo.io may be a better fit depending on your specific needs and budget.
Is Apollo.io cheaper than HubSpot?
Yes, HubSpot is cheaper at the Starter tier ($15/mo).
What is the difference between Apollo.io and HubSpot?
Apollo.io focuses on contact database 275m+ and email sequencing, while HubSpot emphasizes contact and deal management and email marketing. Apollo.io is best for Salespeoples, Startupss, Agenciess, Marketerss, while HubSpot suits Startupss, Salespeoples, Marketerss, Agenciess.