Beehiiv vs Mailchimp

Full side-by-side comparison of features, pricing, and use cases to help you pick the right tool.

Bottom line: Mailchimp is both cheaper and competitive - a strong pick for most teams.

Beehiiv

Newsletter platform built by the team behind Morning Brew

4.6 / 5From $39/mo
Mailchimp

All-in-one email marketing and marketing automation platform

4.2 / 5From $13/mo

Pricing Comparison

PlanBeehiivMailchimp
FreeYesYes
Starter$39/mo$13/mo
Pro$99/mo$20/mo
EnterpriseCustomCustom

Mailchimp is cheaper at the Starter tier ($13/mo vs $39/mo).

Feature Matrix

FeatureBeehiivMailchimp
Newsletter publishingYes-
Paid subscription supportYes-
Ad networkYes-
Referral programYes-
Analytics dashboardYes-
Drag-and-drop email builder-Yes
Marketing automation-Yes
Audience segmentation-Yes
Landing pages-Yes
Predictive analytics-Yes

When to Choose Each

Choose Beehiiv if you need...

  • +Built-in monetization tools
  • +Clean editing experience
  • +No revenue cut on subscriptions
Content CreatorsSolopreneursAgencies

Choose Mailchimp if you need...

  • +Industry standard
  • +Easy to use
  • +Strong template library
SolopreneursStartupsMarketersFreelancers

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Frequently Asked Questions

Which is better, Beehiiv or Mailchimp?

Beehiiv scores higher in our review (4.6/5 vs 4.2/5). However, Mailchimp may be a better fit depending on your specific needs and budget.

Is Beehiiv cheaper than Mailchimp?

Yes, Mailchimp is cheaper at the Starter tier ($13/mo).

What is the difference between Beehiiv and Mailchimp?

Beehiiv focuses on newsletter publishing and paid subscription support, while Mailchimp emphasizes drag-and-drop email builder and marketing automation. Beehiiv is best for Content Creatorss, Solopreneurss, Agenciess, while Mailchimp suits Solopreneurss, Startupss, Marketerss, Freelancerss.

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